Web Copywriter services


Copy is a key component of search engine marketing, as it is a major tool search engines assess when ranking a website. Copy can be on page, blogs, news, pr, social media, industry and directory sites.

Search engines plough through online content and rank a site by its relevance to the users search term. Copy gives the search engines content to scan and has a major influence on a websites pagerank.

Duplicate content online is not favoured by search engines. Unethical search marketing companies use software to blindly distribute copy across the web. This doesn’t work. Search engines stop the use of this tactic by removing the website at fault from its index.

Creative, effective, relevant copy builds a relationship between a website, search engines such as Google, Yahoo! and MSN, and most importantly the user.

Well written copy can entice a user to browse a site, encourage them to purchase and provide a relevant c all to action. It can also encourage people to return to a site, by engaging with them and providing a more personal aspect to a site.

CL5 provide dedicated web copywriting service, to be distributed on-site, in social networking, online PR, and link building.

CL5 London - Web Copywriting

CL5 provide a dedicated online copywriting service on-site, for online PR, social networking, link building, PPC advertising ann technical content.

Well written, engaging copy is rewarded with high search engine ranks, high traffic, and user interaction, developing a return on investment.

Search engines thrive on copy, using is as a major tool to establish a websites content and relevance to a specific search term.

CL5 produces web-specific copy across a variety of mediums to increase a websites ranking. All copy used is written specifically for the task in hand and distributed manually to carefully selected sources.

We can edit or write a website to include specific targeted keywords. This improves the relevance of a site and boosts its performance in search engines. No copy written by CL5 is targeted only at search engines.

Keywords will be considered in all copy however we don’t ‘stuff’ copy with keywords as this damages site SEO performance and leads to a poor quality user experience.